This is Joe:

He’s a senior interaction designer who works for a large digital consultancy in London. And he’s spent the last few years designing complex products and services for GOV.UK.

Before he signed up to Form Design Mastery he told me that he lacked clarity in:

• simplifying complex form flows
• making design decisions without research
• working with developers to make interactions accessible

I get it.

Because when I first started making forms, they seemed so simple on the face of it.

But as soon as you delve a bit deeper, you uncover a world of complexity. And questions start popping into your head like:

1. How do you deal with supersized forms that take hours, days or even weeks to complete?
2. How do you build an accessible date picker that’s not a total utter sh*t show?
3. When’s the best time to use a slider? (Pretty much never, but I digress)

But here’s what Joe told me after he finished Form Design Mastery and started applying the lessons:

Maybe you can relate to Joe. Maybe you could do with some clarity on these things.

Or maybe you just want to work more effectively with your colleagues who are adamant on using complex, inaccessible patterns that degrade UX.

Either way, I’d love to help.

I relaunched Form Design Mastery on Sunday. And Joe messaged me in response:

Not going to lie, I couldn’t believe Joe liked Form Design Mastery so much so that he was considering purchasing the new version.

But like I told Joe, all existing students get the new version (and any new future material) for free.

About Joe’s question:

I’ve refined and improved pretty much every core lesson including the modules on complex multi-step form flows and supersized forms.

But here’s a quick rundown of what’s new on top of that:

1. New lesson on three laws of form design (to give you a new lens in which to approach form design, every rule leads back to one or more of these laws)
2. New deep dive on how to write labels (so you can write crystal clear form labels that users understand easily and work in multiple contexts)
3. The Form Design Mastery Cheatsheet Handbook has 15 new rules (so you can quickly look up all the rules from the course and the rationale for each one)
4. New Form Design Mastery UI Kit (so you can see how my personal collection of bespoke form components actually work in the browser)
5. New Form Design Mastery AI Error Message Prompt (so you can write crystal clear error messages that follow the rules from the course in seconds)
6. New Form Design Mastery Back Link Flow Diagram (so you can tell you developers exactly how the back link works in complex multi-step form flows)

Honestly, I was really happy with the original Form Design Mastery course and so were my students:

Throughout the course I asked for feedback and out of 175 responses, the average score was 9.07 (out of 10) and 110 out of the 175 responses gave it a 10!

But Form Design Mastery 2.0 is so much better.

Here’s a link so you can check it out:
​https://formdesignmastery.com​

See you soon,
Adam

p.s. If you have any questions, let me know.